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 Our DNA makes each of us different, in fact unique. It forms our character, our style, our individuality. It also takes into account our ancestry, our legacy and our history. Businesses equally have their own DNA - their own image, style and culture also shaped by their history. Today, both people and businesses must exist in a fast changing, dynamic and unstable world. As individuals, we adapt to change (climate, war, famine, disaster, pollution, politics) and so must businesses in order to survive. They are forced to reinvent themselves, not just once or twice in their lifetime, but on a perpetual basis. The consequences of not adapting are often disastrous and sometimes terminal.
Clearly to support such an environment, solutions must also behave in such a way. Supply chain packages however, have traditionally been the opposite of all these things; static, constrained, passive, predictable, introvert and with a tendency to age rapidly. To deploy such a package in a dynamic, global environment is at best questionable. SupplyChainDNA™ was conceived and raised to be capable of executing complex supply chains in this environment of relentless change. It is heuristic in nature, built around the backbone of a unique dynamic process execution engine which can be genetically re-engineered to both adapt to uniqueness and to capitalise on the homologies of the business. In this world of flexible global manufacturing and marketing, the supply chain is often the key to profit or loss. SupplyChainDNA™ is the missing link that bring solutions into the real world and ensures survival of the fittest (read more) |
